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Author: Clive Roach

Social media marketing expert with +15 years’ experience. Creates and deploys strategy, social listening, tactical planning, analytics, campaign calendar management, all while achieving revenue opportunities and cost savings.
Social Media Interns

Social Media Interns

Posted on October 16, 2022September 14, 2025 by Clive Roach

I have criteria that I use to select social media interns. In addition to digital media or related studies I look for ENERGY and enthusiasm.

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Insight Driven Command Centre

Insight Driven Command Centre

Posted on September 5, 2022September 14, 2025 by Clive Roach

Command Centres enable you to be “Insights-Driven”. They are a valuable addition if you want to get real time social media updates.

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Dealing with Instagram spam

Dealing with Instagram Spam

Posted on July 27, 2022September 14, 2025 by Clive Roach

Dealing with Instagram Spam. Bot driven comment spam all over your engagement? Here is a simple process to avoid them

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Manage your social media admin list

Manage your social media admin list

Posted on June 19, 2022September 14, 2025 by Clive Roach

Do you manage your social media admin list? Maybe some admins have left the company years ago. You are at risk. Check your lists now!

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Engagement Rate Is Confusing?

Engagement Rate Is Confusing?

Posted on May 8, 2022September 8, 2025 by Clive Roach

Is social media engagement rate confusing for you? Each platform has different engagement options and do you include clicks or not?

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Instagram Video Programs – Top 10

Instagram Video Programs – Top 10

Posted on April 23, 2022September 14, 2025 by Clive Roach

Top 10 Instagram Video Apps; FilmoraGo, Ripl, Animoto, iMovie, KineMaster, Motionbox, Adobe Express, Instories, Movavi Clips, Quik by GoPro

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