Having a good response management/ crisis plan will help to assess AI-era risks to your brand on social media, from deepfakes and IP misuse to cybercrime and legal challenges.
Category: Social Media Activity
XYDO social network – Why did it fail?
XYDO likely failed due to severe user-generated privacy issues and cyberbullying stemming from its anonymous content feature, which led to a drop in user dependence and negative media attention
The Death of the Google Sidewiki
The Google Sidewiki was a browser sidebar that would allow you to contribute and read information alongside any web page. But it died – BUT WHY?
How to benchmark new online communities.
Building a branded healthy online community is one of the most powerful ways to elevate your social media marketing strategy. A vibrant, engaged community fosters trust, encourages authentic user-generated content, and turns customers into loyal advocates.
The Power of Word of Mouth
Word of mouth has always been one of the most trusted ways people discover products and services. In today’s digital world, social media has amplified this age-old marketing power.
“Have you taken time out of your busy schedule to reflect on your achievements?” – Guest writer: Claudia Mossa
Have you taken time out of your busy schedule to reflect on your achievements? Every single day we can find something new to learn about, and this helps to keep us fresh and encourages us to set new objectives.