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Klout moments in preview – What are your your influential moments?

Posted on August 29, 2012January 14, 2015 by Clive Roach

Klout moments

Klout announced a major redesign recently. There were many improvements that were long awaited, but not all the promised changes went live at that time. Klout “Moments” was announced to the world two weeks ago but was not live at that time, but now it is in preview. So now we have our first glance at Klout “Moments”.

The Klout Profile Page – Redesigned.

There profile bio page has been redesigned, and is public and can be viewed by other Klout users. The dashboard is not public, so only you can view your dashboard.

The profile page shows your bio on the left, your influencers, andyour influential topics just underneath. On the right is the new moments section.

Klout profile page
(New Klout profile page)

No Compare functionality.

Interesting to note is that the compare function is gone, and you cannot view the dashboard of other people. I previously used the compare function to find out which social network others were influential in. I described how in this post. Now that the compare function is gone, we have to view the public moments to make this assessment.

The NEW Klout moments

Finally, we can now see examples of post that have contributed to our influence score. “Moments are your most influential posts, which we showcase for your network to see. They represent your best and most talked–about content” – Klout

We now also know what klout really measures, thanks to Klout recently giving us a view into the actions that contribute to our Klout scores.

Klout moments
(New Klout moments)

 

The moments view opens with the most recent public moments from the last 90 days. You can visit other profiles and view their recent public posts that contributed to their scores. Now we can learn a lot from others with higher scores. There is more to learn about these moments, but we shall come back to that later in the dashboard, and that information is not public. There is a settings button that can be used to see all recent moments, and also moments from your contributing social networks.

Klout moments settings button
(choices available for viewing your moments)

Only you can see your own settings button. You will not be able to view other peoples profile page settings button. You are only able to see their recent public moments.

Here are some of my moments!

Twitter moments
(Example Twitter moment)

 

Klout moments - Googleplus(Example Google + moment)

 

Klout Dashboard summary - Klout scores
(Klout moments)

Klout Dashboard and Interactions

The dashboard is where you can view your social interactions and influence statistics from the past 90 days. Only you can view your dashboard. The dashboard button is in the top right corner.

Interactions are actions taken by people on social media to engage with you and the content you create. Klout collects these from the original network, typically within 72 hours, displays them on your dashboard, and posts the time they were collected.

The moments that you can view on your profile page are included again in the dashboard as interactions, with one major addition. There are 5 small dots in the top right corner of each interaction. At least one of those dots will be bright green. This is the indicator that shows how much each contributed to your score in a relative way.

From your dashboard, you can also select the “Show my score summary” button to view your 90-day Klout score history, and metrics from each social network that contributes to that score.

Klout Dashboard summary
(Klout score summary)

 

Nice to see Foursquare and Klout also included. Just select the slider buttons to view all your metric scores.

Klout Dashboard summary
(Klout score breakdown by social network)

Klout moments – Conclusion

The Klout redesign from two weeks ago was a major improvement to understanding the Klout score, and making the score itself much more stable. Now we have the preview of Klout moments, so we also have clarification about which posts contributed to our scores, and can view public moments from others.

Great work from the team at Klout, but what should be addressed next?

– Quora
– Blog commenting systems
– More than 1 Twitter account
– Blogs to be properly included (WordPress self hosted and other issues)
– More ways to align offline influence
– Personal vs. Business influence
– Including more networks that contribute to the Klout score

I guess you could add to this list, so we eagerly await the future!

 

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Clive Roach
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Clive Roach
Social media marketing expert with +15 years’ experience. Creates and deploys strategy, social listening, tactical planning, analytics, campaign calendar management, all while achieving revenue opportunities and cost savings.
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