The Dummies’ Social Media Guide to Thought Leadership Portals. A thought leader as “an individual or firm that is recognized as an authority in a specialized field and whose expertise is sought and often rewarded.”
Correlation Is Not Causation
Correlation Is Not Causation. Correlation is a measure of the association between two (or more) things. Correlation and causality is not the same thing. Marketers need to be careful when drawing inferences from Social Data.
New Klout is out, but has it improved?
On the 6th Feb 2014 the new Klout was launched with the hashtag #NewKlout. Has the new Klout improved with today’s update? Did they make changes to the algorithm? Can we still dish out +K to people who influenced us? Are there more changes on the way? Read on..
Top 30 Instagram accounts of 2013
Top 30 Instagram accounts of 2013
Social Learning For Companies
“Social learning is about extending the value of expert information and infusing it with the knowledge and expertise of an organization’s own employees. It’s about making those learner insights scalable.”
– John Ambrose, Skillsoft.
Pakistan Social Media trends
Pakistan social media is growing. The adoption of Facebook and other social networks is helping the adoption of digital marketing in Pakistan.