Radian6 Quick Search Goes Mobile
Radian6 has now introduced “Quick search” into the Radian6 mobile client via the version 1.8.1 upgrade of the app on September 8th 2014. Radian6 then issued an upgrade of the mobile app for iOS8 on the 17th September 2014. I have given the “Quick search” a nice test drive, and found it to be a very welcome addition to the mobile app, which had it’s first major version issued as 1.0.2 on August 12, 2011.
The Power Of Radian6 Search While On The Go
Imagine grabbing your mobile or tablet with Radian6 mobile installed and logged in. You can conduct a quick search and see a “river of news” type result set in seconds. I did a test run on the social buzz around one of my Twitter accounts @lighting_jedi, which I have used for many years to join in with the community conversation with lighting professionals and enthusiasts around the world. I found 86 results within the last 7 days. The quick search is restricted to the last 7 days and users the simple keyword query builder type input of the search term but without any proximity adjustment. The results are presented within seconds.
The results are based on all the Radian6 media types, like blogs, forum replies, videos, Twitter, Facebook, Sina Weibo, Tencent Weibo etc and you can deselect the ones you want omitted. All the available Radian6 languages are included from Simplified Chinese, Hindi, Malay, Italain, Russian, Traditional Chinese, to English, Japanese and German etc. All the available regions are included so you can search globally or you can tune in to the social buzz in Moldova, Nepal, Solomon Islands, the United States or any combination of regions you like. All these selections can be adjusted via the settings icon situated next to the quick search column name.
You can toggle the output between the river of news format and a dashboard type report which is based on some of the typical Radian6 widgets. The quick search report results can be emailed or saved as an image.
I had to try out the exact same simple keyword search via the Radian6 tool to see the correlation with the mobile app results. The results were the same but took a longer time to create a new topic profile and generate and assemble all the widgets on screen compared to the mobile app.
Obviously there are deeper and advanced options with the Radian6 advanced keyword entry and extended date range and all the many other options available as normal in your Radian6 account setup, but the mobile app now provides a quick 7 day response in seconds while on the go. A nice addition to your portfolio of social listening quick response tools on the go!
Engagement – Radian6 Search
TThe quick actions menu can be used, so just tap and hold a post in the stack to quickly respond (reply, retweet, quote retweet, direct message, or tweet), delete or adjust the sentiment. You do need to have accounts added to the mobile app in order to respond (Twitter or salesforce). Let’s say you add both, your company Twitter account and your salesforce account ID. Now you can drive social data back into Salesforce, for future nurturing through campaigns, tagging etc. As an example, spot an interesting new influencer whilst in the mobile app, tap “Create Salesforce Contact” and in one step, that person and their social profile is captured in Salesforce CRM.
As an alternative to the quick actions menu, two taps on a tweet opens it in the app that you have registered to manage Twitter on your mobile device. This is how a tweet appears on my iPad when I do not use quick actions. It opens in the Twitter app on my iPad.
In summary – Radian6 Search
The power of Radian6 search while on the go is here. It is a very powerful way to demonstrate the recent social buzz on any topic over the recent week by using a global search or by using a very defined search based on your choice of any combination of media type, language and region.
Imagine being in a situation where you want to find out the very latest social media buzz on a given topic. Imagine having the possibility to find out the results using Radian6 at your fingertips any where you are, in seconds. Now you do!
A nice addition to your portfolio of social listening quick response tools while on the go.
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