social media blog

Clive Roach Social Media

Strategy, Tactics, Deployment.. Success!

Menu
  • Blog
  • Podcast
  • Services
  • Contact Form
  • About
Menu
Ray-Ban Stories In partnership with Facebook

Ray-Ban Stories In partnership with Facebook

Posted on October 2, 2021September 15, 2025 by Clive Roach

Ray-Ban Stories

Ray-Ban Stories is a product created in association with the Facebook Reality Labs. The product includes 5MP cameras so that you can capture up to 30 seconds of video and take pictures using one of two methods. Firstly, the basic capture button located on the side of the device. The second way is by using the Facebook assistant voice command. It is not totally in secret because a LED lights up when in use, just like the upgraded Snapchat Spectacles. The device also has speakers and microphones for use in calls.

Interesting to note that the content saved on the Ray-Ban Stories is encrypted. Plus, they can only be paired with one account. Thus, the content is deleted if you lose them, and an attempt is made to pair them with a new account and phone.

Facebook Reality Labs

Facebook have also featured the Ray-Ban Stories smart wearable on their Tech@FACEBOOK site. The featured article describes it as the new way to capture, share and listen. Facebook states that the Ray-Ban Stories range are “Smart glasses that give you an authentic way to capture photos and video, share your adventures, and listen to music or take phone calls — so you can stay present with friends, family, and the world around you”. On the site you can see example photo and video captures to give you some good examples of the output.

The companion app – Meta AI

Meta AI

Ray-Ban Stories smart wearable pairs with the Meta AI app (was called the View app). This app is not available in countries where the product has not been launched or not all the functionality will be available. The app enables sharing to friends and social media channels as well as saving to the camera roll of your phone. It is very similar to the functionality offered by Snapchat for their smart spectacles. However Snapchat included the functionality for their smart spectacles within the settings section of the normal app.

Snapchat have been busy too; introducing Snapchat trends.

Ray-Ban Stories In partnership with Facebook

Ray-Ban Stories Availability

The Ray-Ban Stories smart wearable was first launched in a selected set of countries. Naturally the USA is one of them, and the product retails for $299 with 20 style combinations which is quite impressive. The other initial countries are Australia, Canada, Ireland, Italy, and the UK. If you live in a country where they are not available, you can opt to be added to a list to be updated by email about availability in your country.

Will you invest in a pair? I will. I still have my pair of Snapchat spectacles so certainly I want to compare them. The Facebook smart glasses certainly appear to have the design edge on the Snapchat product.

  • Author
  • Recent Posts
Clive Roach
Follow Me
Clive Roach
Social media marketing expert with +15 years’ experience. Creates and deploys strategy, social listening, tactical planning, analytics, campaign calendar management, all while achieving revenue opportunities and cost savings.
Clive Roach
Follow Me
Latest posts by Clive Roach (see all)
  • Nothing beats a Jet2 holiday: How a Jingle Became a Viral Social Trend - August 3, 2025
  • The Future of AI Avatars in Marketing - June 23, 2025
  • Avatars Are More Than a Trend - April 20, 2025

Stay updated on trends
Social media platforms are constantly evolving

Gain New Insights: Discover innovative tactics

Improve Your Skills: Tips and resources to help you enhance your social media marketing knowledge.

Find Inspiration: Discover creative ideas for content

Improve Your ROI: Learn how to measure your social media performance

We don’t spam! Read our privacy policy for more info.

Check your inbox or spam folder to confirm your subscription.

Sign up for the latest updates

Stay Updated on Trends: Social media platforms are constantly evolving.

Stay informed about the latest trends and best practices.

Improve Your ROI: Learn how to measure your social media performance

We don’t spam! Read our privacy policy for more info.

Build Your Brand: Use social media to build brand awareness with valuable guidance

Check your inbox or spam folder to confirm your subscription.

Share this:

  • Share on Facebook (Opens in new window) Facebook
  • Share on Pinterest (Opens in new window) Pinterest
  • Share on Threads (Opens in new window) Threads
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Email a link to a friend (Opens in new window) Email
  • Share on Bluesky (Opens in new window) Bluesky
  • More
  • Print (Opens in new window) Print
  • Share on WhatsApp (Opens in new window) WhatsApp
  • Share on Reddit (Opens in new window) Reddit
  • Share on Telegram (Opens in new window) Telegram

Related Posts From The Clive Roach Blog:

Continue Reading

Next Post:
24 Hours with the Apple Watch
Previous Post:
Camera Remote App Vlogging Tip

Stay Updated on Trends

Gain New Insights about innovative tactics

Improve Your social media marketing knowledge

Discover creative ideas for content

Improve Your ROI

We don’t spam! Read our
privacy policy for more info.

Check your inbox or spam folder to confirm your subscription.

Recent Posts

  • Nothing beats a Jet2 holiday: How a Jingle Became a Viral Social Trend
  • The Future of AI Avatars in Marketing
  • How Gamification is Revolutionizing Social Media Engagement – By Hang Vu
  • Avatars Are More Than a Trend
  • AI is Revolutionising Social Media Marketing – 5 Time-Saving Benefits
  • "Avatars are more than a trend"
  • "Just Add Social" - Podcast
  • "Just Add Social" - Podcast

agentic AI analytics Artificial intelligence b2b marketing brand monitoring brand storytelling brand voice community management community moderation competitive intelligence content marketing content planning Content strategy customer engagement customer insights digital marketing engagement Forrester Research influence Influencer Marketing infographic insights instagram linkedin paid social Real time marketing reporting repurpose content ROI sentiment analysis Snapchat social listening social media socialmedia social media analytics social media marketing social media strategy social selling Storytelling thought leadership twitter video Video marketing vlogging voice of customer

Categories

Archives

RSS

  • RSS - Posts
Log in
  • Privacy Policy
  • Podcast
  • Clive Roach Social Media Services

KVK Eindhoven: 96968958
BTW-nr: NL005241255B72

©2026 Clive Roach Social Media | Theme by SuperbThemes
 

Loading Comments...