Instagram now has a layer system in Stories so now it is super easy to organize the position and colour of stickers and images. Find out how!
Tag: social media marketing
Social Media Interns
I have criteria that I use to select social media interns. In addition to digital media or related studies I look for ENERGY and enthusiasm.
Engagement Rate Is Confusing?
Is social media engagement rate confusing for you? Each platform has different engagement options and do you include clicks or not?
Storytelling is essential for your content strategy
Storytelling is creating consistent, authentic, relevant and effective stories that activate the target audience.
A Day in the life – Social Media Marketer
I decided to chronicle a typical day doing social media marketing. “A Day in the life”. A day for me as the Director of social media at Signify (formally Philips Lighting). People often are mystified as to what my team and I do all day.
PODCAST: Grasp the Opportunity for Video Marketing
Grasp the Opportunity for Video Marketing. Marketeers must focus more on videos for their campaigns. To learn more listen to this podcast.