2024 Social Media Innovations: Threads, Airchat, Noplace and much more. The landscape shifted dramatically! Have you tried out any of these new innovations?
Tag: social media marketing
How to use layers in Instagram Stories
Instagram now has a layer system in Stories so now it is super easy to organize the position and colour of stickers and images. Find out how!
Social Media Interns
I have criteria that I use to select social media interns. In addition to digital media or related studies I look for ENERGY and enthusiasm.
Engagement Rate Is Confusing?
Is social media engagement rate confusing for you? Each platform has different engagement options and do you include clicks or not?
Storytelling is essential for your content strategy
Storytelling is creating consistent, authentic, relevant and effective stories that activate the target audience.
A Day in the life – Social Media Marketer
I decided to chronicle a typical day doing social media marketing. “A Day in the life”. A day for me as the Director of social media at Signify (formally Philips Lighting). People often are mystified as to what my team and I do all day.