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How to use layers in Instagram Stories

How to use layers in Instagram Stories

Posted on January 29, 2024June 21, 2025 by Clive Roach

Instagram now has a layer system in Stories so now it is super easy to organize the position and colour of stickers and images. Find out how!

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Hashtag the easy way

Hashtag selection the easy way

Posted on January 10, 2024September 14, 2025 by Clive Roach

Hashtags influence how we discover content, build communities, amplify messages, and organize information. What is the best advice to select them?

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Top 10 B2B Social Media Marketing Metrics

Top 10 B2B Social Media Marketing Metrics

Posted on December 24, 2023August 29, 2025 by Clive Roach

This post outlines the author’s top 10 B2B social media marketing metrics and their significance. From employee advocacy contribution to insights from social media marketing, each metric is explained along with valuable tips for measurement. The emphasis is on selecting metrics aligned with business objectives and defining the target audience for effective tracking.

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Social Listening Deep Dive - Insight Categories

Social Listening Deep Dive – Insight Categories

Posted on September 18, 2023September 24, 2025 by Clive Roach

How can you use social listening to deep dive from 300,000+ results down to the 20 you need to see? Use Insight categories from Sprinklr.

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AI Generated Content in Marketing

AI Generated Content in Marketing

Posted on September 10, 2023September 8, 2025 by Clive Roach

Discover how AI-generated content is transforming marketing. Explore the reasons behind the increasing use of AI, its impact, and the future.

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Trending Social Media Conversation Analysis

Trending Social Media Conversation Analysis

Posted on May 29, 2023September 14, 2025 by Clive Roach

Being last to know about a new trend in your topic area can be costly. Use trending social media conversation analysis to get ahead.

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