Hootsuite has the OwlyWriter AI tool to create post and caption from scratch or from website URLs. Create hooks, USPs posts, and more.
Author: Clive Roach
Social media marketing expert with +15 years’ experience. Creates and deploys strategy, social listening, tactical planning, analytics, campaign calendar management, all while achieving revenue opportunities and cost savings.
X (Twitter) Checkmarks – What are the differences between them?
X (Twitter) checkmark selection is blue, gold, or grey. What are the differences between them?
Social Media Interns
I have criteria that I use to select social media interns. In addition to digital media or related studies I look for ENERGY and enthusiasm.
Insight Driven Command Centre
Command Centres enable you to be “Insights-Driven”. They are a valuable addition if you want to get real time social media updates.
Manage your social media admin list
Do you manage your social media admin list? Maybe some admins have left the company years ago. You are at risk. Check your lists now!
Engagement Rate Is Confusing?
Is social media engagement rate confusing for you? Each platform has different engagement options and do you include clicks or not?






